S.S. "Medora" Muskoka Lakes
Mailed to Belmore P.O. Ontario, cancelled 'BRUSSELS ONT FE 17 11’, other postmark BELMORE ONT FE 18 11’ and ‘WROXETER(?) ONT FE 18 11’.
Warwick Brothers & Rutter Ltd #3450 B. Printed in Toronto.
Vertical crease lower edge. Light crease UL corner. Small corner nicks right corners.
The Medora was launched at Gravenhurst in June 1893. She was referred to as "the most ocean-liner-like" of all the Muskoka steamers. The Medora was renovated in 1901-02. She was drydocked and cut in half and lengthened by 20' bringing her to 142.6 feet. Because of the revisions she was less able to steer and vibrated. Her crew called her "The Moose" because of the vibration and her booming whistle. After her servicing she became the flagship of the fleet. Her captain was George Bailey.
She sailed as part of the Nipissing, Islander, Medora and Kenozha fleet taking passengers on day cruises from the Muskoka Express running from Toronto to the Muskoka Wharf. Some interesting facts about the Medora are that she is lends her name to the lounge on the Wenonah II, a section of her stained glass is in the dining hall of the RMS Segwun, and she is the new steel bulkhead of the RMS Segwun. So I guess you can say that she still sails today.
Warwick Brothers & Rutter, Ltd., a Toronto-based printing company, is known to have published in the vicinity of 7,500 picture postcards between 1903 and 1912. Warwick produced colour lithographed cards on its own presses in Canada rather than outsourcing that work to printers in Germany or England, as was then the prevailing practice among its Canadian competitors (and among postcard publishers in most other countries as well).
Warwick was the first Canadian firm to enter the field with Canadian-made coloured cards, leading the way in three-colour and four-colour printing processes and making available the highest class of color printing at a popular price.