Faultless Starch, Kansas City advertising booklet #12 @1900

$12.50 CAD

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Late 1800s advertising booklet for Faultless Starch of Kansas City.

Front half of pamphlet is a story involving Faultless Starch products. Back half is entertaining general content:

  • About weddings…’To be lucky, the bride’s traveling dress must be gray’, ‘If a bride tears her wedding dress, it is a sign of much trouble’…
  • About our Country
  • Conundrums
  • several pages of jokes and puns.
     The Starch Ghosts
Faultless Starch Books Vol 12
Beaham’s Faultless Starch Trade Mark
Published by the Faultless Starch Co. Kansas City U.S.A.

 

Paper toned. Small stain on center pages.

12 pages.

5" x 3”

Major Beaham’s first product, dry white starch, earned immediate acceptance among housewives of the late 1880’s because it was simple to use and did not require lengthy boiling. Faultless soon became a household word in the Midwest and Southwest, as women found that the product had many uses other than starching clothes, such as adding an elegant finish to embroidery and lace, treating skin irritations and as both a baby powder and a bath powder. Faultless’ popularity was enhanced, particularly in Texas and the Indian Territory, by the Faultless Starch books attached to the boxes of starch. Salesman John Nesbitt took wagonloads of the books into Texas in the 1890’s and attached them to the Faultless Starch boxes with rubber bands. The books were designed as a supplement or substitute for school texts and primers and many people actually learned to read by reading the thirty-six books that were published from the 1890’s to the 1930’s.

https://faultlessbrands.com/history/